Mga case studyBPOMakati Central Business District, Metro Manila
Global digital marketing at inside sales para sa isang EdTech scale-up
$193
Customer Acquisition Cost
+145%
Enrollment Growth YoY
4.1%
Ad Spend Conversion Rate
92%
SDR to Closer Handoff
Ang hamon
- Pangangailangang palakihin ang demand generation at pipeline
- Lead qualification at integration sa CRM
- Inside sales cadences at conversion
- Global na coverage ng mga merkado
Ang approach ng Corpshore
- Bumuo ng digital marketing at inside sales team
- Isinatandard ang lead qualification at scoring
- Nagpatakbo ng call at email cadences na may CRM discipline
- Nag-report ng pipeline at conversion
Mga resulta at epekto
| Metric | Dati | Ngayon | Pagbabago |
|---|---|---|---|
| Customer Acquisition Cost | $312 | $193 | -38% |
| Enrollment Growth YoY | Baseline | +145% | 145% growth |
| Ad Spend Conversion Rate | 1.8% | 4.1% | +2.3 points |
| SDR to Closer Handoff | 70% | 92% | +22 points |
| LTV to CAC Ratio | 2.6 | 4.2 | +62% |
| Show Rate on Booked Calls | 48% | 78% | +30 points |
Naging makina ang team ng aming global demand generation, na may malinis at nasusukat na pipeline.
